Rx Palais@traversoRx Palais@traverso
©Rx Palais@traverso

MIPIM, MIPCOM, Cannes Yachting Festival and MAPIC: Cannes renews its partnership with RX France for the next 5 years

Jean-Michel Arnaud, President of the Palais des Festivals et des Congrès de Cannes, and Michel Filzi, President of RX France, have officially signed the renewal of their partnership for the next five years. The agreement covers four major international events: MIPIM, MIPCOM, the Cannes Yachting Festival and MAPIC, all of which are recognized as key events and leaders in their respective markets. Last year, these 4 events attracted over 91,000 participants. The attendance generated by these events contributes directly to Cannes’ economic activity and international influence. Under this new contract, the two partners are also committed to organizing increasingly responsible events, in line with the raison d’être of the Palais des Festivals et des Congrès and the CSR commitments of the RX France group. This renewal marks the strengthening of a historic and strategic collaboration, initiated in 1965 (then with Reed MIDEM), under the aegis of the City of Cannes, and ensures the destination’s influence on the world events scene .

“Cannes is asserting its role as a key player on the international scene, backed by solid partnerships and an ambitious development strategy. The collaboration with RX France is part of this dynamic, testifying to a relationship built around major events such as MIPIM, the Cannes Yachting Festival, MIPCOM and MAPIC. These events alone generate €306 million in economic spin-offs and 121,000 overnight stays. This success is based on undeniable assets: an exceptional natural setting, first-rate reception infrastructures and the professionalism of all local players, starting with the Palais des Festivals et des Congrès – hotels, restaurants, beaches, caterers and many others. It is also the fruit of an ambitious investment policy that strengthens Cannes’ international competitiveness.

David LisnardDavid Lisnard
©David Lisnard

David Lisnard, Mayor of Cannes

“The events organized by RX France are world-class references in their respective fields, and actively contribute to Cannes’ international reputation. We are proud to continue our collaboration with a major player in the events industry. This recognition is fully in line with the momentum that has enabled Cannes to be voted the world’s best destination for festivals and events in 2024 for the third year running. “

Portrait Jean Michel Arnaud Official PalaisPortrait Jean Michel Arnaud Official Palais
©Portrait Jean Michel Arnaud Official Palais

Jean-Michel Arnaud, President of the Palais des Festivals et des Congrès de Cannes

“With this long-term renewal of our partnership, I’m delighted to be able to continue offering our customers around the world the optimum conditions for developing their business at our leading events. The Palais des Festivals et des Congrès, and beyond that Cannes and its ecosystem, shares two essential things with us: the constant quest for excellence and shared values in terms of sustainable development. “

Michel Filzi President Rx FranceMichel Filzi President Rx France
©Michel Filzi President Rx France

Michel Filzi, President of RX France

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